Published in the September Issue of PPB Magazine, Penny's thoughts

The promotional products industry is often fraught with frustration, anxiety and sometimes rude behavior that leads to division between suppliers (such as myself) and distributors. There is no doubt that our competitive business is fertile ground for highly charged emotions on both sides. Instead of partners and collaborators, we often become the “other”—or the enemy, if you will. What are we doing to each other? What are we thinking?